Statistics have indicated that there has been a 12 percent reduction in the number of foreign visitors ro Andalucia compared to last year. Thats the bad news. The good news is that collectively, they've taken the proactive approach and launched a new publicity campaign to be aired in 24 countries.
How much did you say? Six million Euro, give or take a few says the Secretary of State for Tourism, Joan Mesquida. Its a first for Andalucia for a number of reasons, one of them is that it'll be the first time it will be promoted alongside Spain. I think we have an equal. Not only that, its also the first time it will be promoted alongside countries like France, Poland, the Czech Republic and Korea. We thought we'd make their 13% monetary load on their online marketing strategy a little easier by showing you just what you're missing out on...
